NOMA Square & NOMA Tower
Skills:Branding, Marks, Naming
Challenge: Develop a brandmark system for JHM Hotels
NOMA Square is located on the corner of Main Street and Beattie St. near Hyatt Regency and is the largest plaza in downtown Greenville, SC. NOMA Square regularly hosts free events for the community.
NOMA Tower is a class-A office building in the revitalized central business district of downtown Greenville, SC.
Brand names, marks & identity: Eric B. Whitlock, 229 Design
Client: JHM Hotels
Photography: McMillan Pazdan Smith Architecture